Vitamin fortified and mineral enriched food and beverage market are anticipated to grow at a CAGR of 6.8% during the forecast period. The increasing nutritional items demand owing to different health concerns is contributing to the growth of the global vitamin fortified and mineral enriched food and beverage market during the forecast period. Vitamin fortified and mineral enriched food and beverage refer to products that have added minerals and vitamins. The rising health concerns such as vitamin deficiencies such as Vitamin A, E, and other minerals are boosting the market growth. According to the World Health Organization (WHO), Vitamin A deficiency is the most important cause of childhood blindness in developing countries. Around 2.8 million preschool-age children are at risk of blindness. Hence, the demand for vitamin fortified and mineral enriched food and beverage products are growing significantly in the market.
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The global vitamin fortified and mineral enriched food and beverage market is segmented based on the product type and distribution channel. Based on the product type, the market is segmented into cereal-based products, dairy products, beverages, and infant formulas. Based on the distribution channel, the market is segmented into supermarket/hypermarkets, convenience stores, pharmacy/drug stores, and online retail stores. The above-mentioned segments can be customized as per the requirements. Based on distribution channels, the supermarket/hypermarket segment is anticipated to hold a significant share owing to the rising number of supermarkets/hypermarkets across the globe.
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- Market Coverage
- Market number available for – 2022-2028
- Base year- 2021
- Forecast period- 2022-2028
- Segment Covered- By Source, By Product Type, By Applications
- Competitive Landscape- Archer Daniels Midland Co., Ingredion Inc., Kerry Group Plc, Cargill Inc., and others
Market Segmentation
Global Vitamin Fortified and Mineral Enriched Food and Beverage Market by Product Type
- Cereal-based Products
- Dairy Products
- Beverages
- Infant Formulas
Global Vitamin Fortified and Mineral Enriched Food and Beverage Market by Distribution Channel
- Supermarket/Hypermarket
- Convenience Stores
- Pharmacy/Drug Stores
- Online Retail Stores
Regional Analysis
- North America
- United States
- Canada
- Europe
- UK
- Germany
- Italy
- Spain
- France
- Rest of Europe
- Asia-Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
- Rest of the World
Company Profiles
- Arla Foods AB
- Bühler Holding AG
- Campbell Soup Co.
- Danone S.A.
- Paul Lohmann GmbH & Co. KGaA
- General Mills Inc.
- Mondelz International, Inc.
- Nutritional Holdings (Pty) Limited
- Ocean Spray Cranberries Inc.
- Philip Morris Companies
- Stern-Wywiol Gruppe GmbH & Co. KG
- The Hain Celestial Group, Inc.
- The Proctor & Gamble Co.
- Unilever plc
The Report Covers
- Market value data analysis of 2021 and forecast to 2028.
- Annualized market revenues ($ million) for each market segment.
- Country-wise analysis of major geographical regions.
- Key companies operating in the global vitamin fortified and mineral enriched food and beverage market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
- Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
- Analysis of market-entry and market expansion strategies.
- Competitive strategies by identifying ‘who-stands-where’ in the market.
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