The US pregnancy test kits market is anticipated to grow with a considerable CAGR of 5.2% during the forecast period. The high adoption of rapid and home-based pregnancy test kits owing to the convenience of checking the possibility of pregnancy is the major factor influencing the overall growth of the US pregnancy test kits market. In addition to this, increasing awareness regarding family planning is also providing significant growth to the market. Moreover, the easy availability of test kits on offline channels as well as e-commerce websites is also a positive factor for the market growth.
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The awareness regarding teenage pregnancy and its adverse effects on health as well as the career of the teen-parents across the country is significantly high owing to various awareness initiatives by government and non-government organizations. The high awareness of teen pregnancy is expected to drive the adoption of at-home rapid pregnancy test kits, thereby fuelling the growth of the market. Digital display pregnancy test kits are easy to use and read which is expected to experience a higher adoption rate in the country owing to the high affinity of the population towards new technological advancements.
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Market Coverage
- The market number available for – 2019-2026
- Base year- 2019
- Forecast period- 2020-2026
- Segment Covered-
o By Type of Test
o By Product
o By Distribution Channel
- Competitive Landscape- Church & Dwight Co., Inc., Swiss Precision Diagnostics GmbH, Clinical Guard, Germaine Laboratories, Inc, Natalist, PREGMATE, Procter & Gamble Co., Quidel Corp.
Key questions addressed by the report
- What is the market growth rate?
- Which segment dominates the market in the base year?
- Which segment will project the fastest growth in the market?
- How COVID-19 impacted the market?
o Deviation from the pre-COVID-19 forecast
o Most affected segment
- Who is the leader in the market?
- How players are addressing challenges to sustain growth?
- Where is the investment opportunity?
US Pregnancy Test Kits Market Report Segment
By Type of Test
- Blood Test for HCG
- Urine Test for HCG
By Product
- Digital Devices
- Line Indicators
- Test Cassette Format
- Test Strip Format
- Test Midstream Format
By Distribution Channel
- Pharmacies
- Retail Stores
- Online Channels
This release has been published on OMR Industry Journal. OMR Industry Journal is not responsible for any content included in this release.
