Global sleeping bag market is anticipated to grow at a considerable CAGR of 6.7% during the forecast period (2024-2031). The growing advancements in the temperature technologies along with new product launches globally is a key factor driving the growth of the global sleeping bag market. The production of electronic heating pads and liners that run on rechargeable batteries is one such advancement that is aiding to the market growth. With this people can stay warm and comfortable even in below-freezing weather. Additionally, the waterproof and stretchable quilted electric blankets for sleeping bags are becoming more and more popular nowadays. Furthermore, the introduction of rental subscription models by online merchants like Tentrr, Decathlon, Wildcraft, etc., is an illustration of the trend in digital trading. These models make camping more accessible by giving customers access to inexpensive sleeping bags and tents. Companies are using social media marketing strategies more and more to contact customers and increase brand visibility. By forming alliances with eRetailers and opening online storefronts, market leaders can profit from the explosion of e-commerce. The eCommerce industry has a lot of promise as businesses innovate and adjust to the needs of customers.
In November 2023, Paramount and Adairs partneredto launch Paw Patrol kids range for the upcoming holiday season. The 12-piece range includes an extensive selection of home décor for children’s rooms including a night light, sleeping bag, wall art, bedlinen and more, all featuring whimsical illustrations of the heroic pups.
In July 2023, Rab launched a Material Facts on apparel and sleeping bags from this autumn. Material Facts is available for all Rab apparel and sleeping bags, accessible online through scanning a QR code on the product hangtag. To find out more detailed, easy-to-understand information on recycled content, fluorocarbon status and production information.
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Market Coverage
- The market number available for – 2023-2031
- Base year- 2023
- Forecast period- 2024-2031
Segment Covered-
- By Insulation Type
- By Size
- By Shape
- By Sales Channel
Regions Covered-
- North America
- Europe
- Asia-Pacific
- Rest of the World
Competitive Landscape- includes Jack Wolfskin, AMG Group Vaude, Johnson Outdoors Inc., Oase Outdoors and Exxel Outdoors, among others.
Sleeping Bag Market Report Segment
By Insulation Type
- Down
- Synthetic
By Size
- Kids
- Long
- Regular
By Shape
- Rectangular Shape
- Mummy Shape
By Sales Channel
- Online
- Offline
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Sleeping Bag Market Report Segment by Region
North America
- United States
- Canada
Europe
- UK
- Germany
- Spain
- France
- Italy
- Rest of Europe
Asia-Pacific
- India
- China
- Japan
- South Korea
- Rest of APAC
Rest of the World
- Latin America
- Middle East and Africa
Company Profiles
- AMG Group Ltd.
- Big Agnes
- Exxel Outdoors
- Gelert Ltd.
- Jarden
- Kefi Outdoors
- Kelty
- NEMO Equipment Inc.
- Oase Outdoors
- Snugpak
- The Coleman Company Inc.
- The Columbia Sportswear Company
- V F Corp
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