The global single-dose detergent market is anticipated to grow at a CAGR of 5.0% during the forecast period (2022-2028). Single dose detergent packs are single-use packs and are considered the latest innovation in the laundry detergents industry. The use of single-dose detergent over multiple doses is due to apartment dwellers do not need to carry large detergent packs to the local laundromat so it is feasible to use single-dose detergent. These detergents are strictly recommended to be directly put on the washing machine drum rather than in dispensers, so as not to damage the machine or the clothes. The changes in the consumer lifestyle and the rise of consumer preferences for the products in smaller quantities are some factors driving the growth of the global single-dose detergent market.
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Additionally, single-dose detergent not only supports consumers to use the detergent efficiently in the right amount, however, also offers more convenience as compared to the conventional packaging of the laundry detergents. Single-dose detergents can be useful for day-to-day purposes at an affordable price. They are available in pouches and pods. However, strict regulations owing to the health hazards associated with these detergents are restraining the growth of the market.
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Some major players in the market include Procter & Gamble Co., Unilever plc, and Church & Dwight Co Inc., among others. The market players are contributing significantly to the growth of the market by the adoption of various strategies including mergers and acquisitions, geographical expansion, partnerships, new product launches, and collaborations, to stay competitive in the market. For instance, in June 2021, Surf Excel launches a single-use 3 in 1 Smart Shot, a single-use soluble liquid detergent capsule with a unique three-chamber design, specially designed for fully automatic front and top load washing machines. The product contains smart technology for advanced stain removal, long-lasting fragrance, and care for fabrics, held together in the three chambers.
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Market Coverage
- The market number available for – 2021-2028
- Base year- 2021
- Forecast period- 2022-2028
- Segment Covered-
- By Type
- By Application
- Regions Covered-
- North America
- Europe
- Asia-Pacific
- Rest of the World
- Competitive Landscape- Procter & Gamble Co., Unilever plc, and Church & Dwight Co. Inc., among others.
Key questions addressed by the report
- What is the market growth rate?
- Which segment and region dominate the market in the base year?
- Which segment and region will project the fastest growth in the market?
- How has COVID-19 impacted the market?
- Deviation from the pre-COVID-19 forecast
- Most affected region and segment
- Who is the leader in the market?
- How players are addressing challenges to sustain growth?
- Where is the investment opportunity?
Global Single Dose Detergent Market Report by Segment
By Type
- Non-Biological Laundry Detergent
- Biological Laundry Detergent
By Application
- Household
- Commercial
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