The global packaged salad market is anticipated to grow at a considerable CAGR of 7.0% during the forecast period. The rising need and demand for packaged food are one of the prime factors affecting and driving the market. Packaged food supports in decreasing the damage and food spoilage along with keeping it with vital nutrients. Additionally, it removes the risk associated with tampering and adulteration which in turn provides ease of consumption to customers that is driving the growth of the market.
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Moreover, the emerging focus on rising demand for eco-friendly packaging and growing online food delivery options are also the key factors that are creating opportunities in the market. New product launches in the market are likely to drive the growth of the global packaged salad market. For instance, in April 2021, one of the subsidiaries of CHIQUITA BRANDS, L.L.C. named Fresh Express had introduced its three new salad kit flavors in Canada for its customers. In the salad kit, the offering by the company includes Twisted Caesar Classic Caesar, Twisted Caesar Asian Caesar Chopped, and Italian Balsamic. Through this launch, the company will effectively provide consumers with more variety as compared previously.
The key players present in the global packaged salad market had been adopting various strategies that include mergers and acquisitions and new launches to gain major market share. For instance, in May 2020, Dole plc had introduced the DOLE FreshTakes Salad Bowls in supermarkets in the Western U.S. after providing a flavourful and convenient along with a satisfying meal to its customers in Eastern U.S. The DOLE FreshTakes Salad Bowls includes Classic Chicken Caesar FreshTakes, Santa Fe Style FreshTakes, Turkey & Bacon Country Cobb FreshTakes, Turkey & Bacon Country Cobb FreshTakes, Cafe Style Chef FreshTakes, Savory Spinach Dijon FreshTakes and Cranberry & Candied Walnut FreshTakes for its customer with a retail price of around $3.99 for Salad Bowls.
Market Coverage
- The market number available for – 2021-2028
- Base year- 2021
- Forecast period- 2022-2028
Segment Covered-
- By Product
- By Processing
- By Distribution Channel
Regions Covered-
- North America
- Europe
- Asia-Pacific
- Rest of the World
Competitive Landscape- BONDUELLE, Summer Fresh Salads Inc., Gotham Greens, Wholly Greens Pte Ltd., and Dole plc
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Packaged Salad Market Segmentation
By Product
- Vegetarian
- Non-Vegetarian
By Processing
- Organic
- Conventional
By Distribution Channel
- Convenience Stores
- Supermarkets/Hypermarkets
- Online Stores
Regional Analysis
North America
- United States
- Canada
Europe
- UK
- Germany
- Spain
- France
- Italy
- Rest of Europe
Asia-Pacific
- India
- China
- Japan
- South Korea
- Rest of APAC
Rest of the World
Company Profiles
- BONDUELLE
- Dole plc
- Evertaste
- FRESH EXPRESS (CHIQUITA BRANDS, L.L.C.)
- Fresh Del Monte.
- Giant Eagle, Inc.
- Gotham Greens
- Hannaford Bros. Co., LLC.
- Landec Corp.
- Noodles & Co.
- Summer Fresh Salads Inc.
- Taylor Farms
- United Salad Co.
- Wegmans Food Markets
- Wholly Greens Pte Ltd.
- ZINA’S SALADS INC.
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