North America Mouth Freshener Market is anticipated to grow at a CAGR of 5.2% during the forecast period. The growth of the market is mainly driven by the increased awareness regarding oral hygiene. The unhealthy eating habits of fast food coupled with the high consumption of alcohol and tobacco also aid in a number of oral problems. This in turn will increase the adoption of mouth fresheners across the region. Additionally, mouth fresheners significantly aid in protecting the teeth and rinse away the acid from the mouth hence providing rid of the bad odour.
The North American mouth freshener market is segmented based on product form, category, and distribution channels. Based on the product form, the market is sub-segmented into spray, candies & gum (breath strips), and liquids. Candies & gum (breath strips) segment is expected to hold a major market share during the forecast period. By category, the market is segmented into sugar-free and conventional. Sugar-free is expected to witness considerable growth in the market during the forecast period. Further, based on the distribution channel, the market is sub-segmented into online and offline.
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North America Mouth Freshener Market Segmentation
By Product Form
- Spray
- Candies & Gum (Breath Strips)
- Liquid
By Category
- Sugar-Free
- Conventional
By Distribution Mode
- Offline
- Online
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Regional Analysis
North America
- United States
- Canada
Company Profiles
- Cloetta AB
- Ferrero International S.A.
- Ferndale Confectionery Pty. Ltd.
- HARIBO GmbH & Co. KG
- Johnson & Johnson Services, Inc.
- Lotte Corp.
- Mars, Inc.
- Mondelez International, Inc.
- Nestle S.A.
- Perfetti Van Melle Group B.V.
- The Hershey Co.
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