Indian home gym equipment industry is growing at a CAGR of 4.8% during the forecast period. The demand for home gym equipment has seen a significant sales spike since the lockdown was announced in March 2020 in India. Moreover, there has been a jump of around 50-60% since April 2020 in the home gym equipment market in the country. Currently, India hosts two kinds of buyers in the market: buyers who were not as aware earlier but are now investing in fitness equipment due to increased awareness; and committed fitness consumers who work out daily and needed a permanent solution as going to the gym is not feasible in the near future.
These two types of buyers have invested heavily in gym equipment in India, particularly throughout Q2 & Q3 2020. Even on e-commerce platforms, the demand for fitness equipment has seen a surge in the country. The demand for fitness equipment increased during the lockdown and continues to grow with more innovative developments by manufacturers during the forecast period. The demand over April, May, June, and July was nearly 60% higher than the corresponding period last year. Moreover, a shift toward online fitness classes is trending, with consumers expected to invest in small equipment for their online group sessions. For cardio equipment, treadmills and exercise bikes constitute a higher demand, and dumbbells and weights will dominate strength training equipment during the forecast period in the country.
The Indian home gym equipment market is segmented based on product type, and distribution channel. Based on product type, the home gym equipment market is fragmented into cardio equipment, which is further sub-segmented into ellipticals, treadmills, exercise bikes, and others; and strength training equipment, which is further sub-segmented into free weights, barbells & ladders, extensions, and others. Based on the distribution channel, the market is classified into online and offline. The largest-selling items in India are dumbbells, rods, plates, benches, and exercise bikes.
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Indian Home Gym Equipment Market Segmentation
By Product Type
- Cardio Equipment
- Ellipticals
- Treadmills
- Exercise Bikes
- Others
- Strength Training Equipment
- Free Weights
- Barbells & Ladders
- Extension
- Others
By Distribution Channel
- Online
- Offline
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Company Profiles
- BFT Fitness Co.,Ltd.
- Cockatoo (Anand Brothers)
- Cybex International, Inc.
- Decathlon S.A.
- Dyaco
- Fitness World
- Kobosports
- Nautilus, Inc.
- Nelco (Indian) Pvt. Ltd.
- TECHNOGYM S.p.A.
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