The global Guarana market is anticipated to grow at a significant CAGR of 5.0% during the forecast period. Guarana is a dry paste made from crushed seeds of P. cupana or P. sorbilis native to Brazil and other regions of the Amazon. Guarana is highly demanded among various sectors such as cosmetics, beverages, pharmaceutical, and others. Guarana is used in various cosmetics products such as cleansers, anti-ageing creams and moisturizer lotions. Properties of guarana helps in reducing skin impurities and boost blood flow which is very effective for clear skin. Many companies are launching products which include guarana. For instance, Givaudan Active Beauty has launched a collection of six natural and traceable extracts in February 2021, that are well known as food supplements but can be also put together in beauty to provide consumers with natural and sustainable alternatives for soothing, purifying, moisturizing and well-ageing the skin. The collection features guarana, ginger, green tea, gotu kola, ginkgo and green coffee.
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During the Covid-19 the demand for healthy food products has been increased. In the covid-19 period many people had gain the weight while staying at home which lead to increase in demand for the wheight loss products. Guarana is used as an ingredient in herbal weight loss preparations usually in combination with ephedra. Obesity is growing among adults. It is estimated that one in three American adults is obese. Guarana have properties that help promote weight loss. Guarana is a rich source of caffeine, which may boost the metabolism by 3–11% over 12 hours which helps to burn more calories. Guarana may suppress genes that aid fat cell production and promote genes that slow it down.
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- Market Coverage
- Market number available for – 2022-2028
- Base year- 2021
- Forecast period- 2022-2028
- Segment Covered- By Source, By Product Type, By Applications
- Competitive Landscape- Archer Daniels Midland Co., Ingredion Inc., Kerry Group Plc, Cargill Inc., and others
Global Guarana Market Report Segment
By Form
- Powder
- Liquid
By Application
- Beverages
- Bakery & Confectionary Products
- Cosmetics
- Pharmaceutical
- Others
Global Guarana Market Report Segment by Region
North America
- United States
- Canada
Europe
- UK
- Germany
- Italy
- Spain
- France
- Rest of Europe
Asia-Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Rest of the World
- Latin America
- Middle East & Africa
The Report Covers
- Market value data analysis of 2020 and forecast to 2027.
- Annualized market revenues ($ million) for each market segment.
- Country-wise analysis of major geographical regions.
- Key companies operating in the global guarana market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
- Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
- Analysis of market-entry and market expansion strategies.
- Competitive strategies by identifying ‘who-stands-where’ in the market.
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