The stand-up paddleboard market is anticipated to grow at a CAGR of 5.5 % during the forecast period (2022-2028). A stand-up paddleboard is a surfboard-like device that is significantly thicker and longer than a typical surfboard. The operator of a stand-up paddleboard stands upright and propels the board with a long paddle. Paddleboards are most commonly used in the surf, offshore, and on flat water lakes and rivers. A rise in leisure activities is expected raise the demand for stand-up paddleboards during the forecast period. The tourist industry’s rise has raised the demand for stand-up paddleboards. Consumers commonly take vacations, including adventurous travels, hiking, and other outdoor activities. Manufacturers are working on improving and enhancing the product to make them lighter and better. Manufacturers’ adoption of innovative technology and unique materials in paddleboards is likely to boost demand throughout the forecast period.
The global stand-up paddleboard market is segmented based on the board type, product type, length, application, and distribution channel. Based on the board type, the market is sub-segmented into solid SUP boards and inflatable SUP boards. Based on the product type, the market is augmented into the all-around sup board, flatwater sup board, race sup board, and surf sup board. Based on the length, the market is sub-segmented into less than 10 feet, 10 feet – 11 feet, and more than 11 feet. Based on the application, the market is sub-segmented into surfing, touring/cruising, racing, and fitness. Based on the distribution channel, the market is sub-segmented into online and offline. Among these segments, the inflatable SUP boards segment is expected to propel the growth of the market due to the increasing usage and demand for solid SUP boards globally. Inflatable SUPs are much better overall, due to advantages in durability, portability, weight, versatility, and injury prevention over solid SUP boards. The benefits associated with the inflatable stand-up paddle board is expected to accelerate the market during the forecast period.
The major market players in the global stand-up paddleboard market are SUP ATX LLC, Naish International, Hobie Cat Company, Sun Dolphin Boats, Red Paddle Co., Laird Stand Up, Sea Eagle Boats, Inc., Clear Blue Hawaii Corp., Slingshot Sports, LLC, F-ONE, Northwest River Supplies Inc., Coreban, Exocet- Original, Rave Sports Inc., BIC Sport Stand Up Paddle, C4 Waterman, Tower Paddle Boards, and Boardworks Surf & SUP among others. The market players are also contributing significantly to the growth of the market by the adoption of various strategies including mergers and acquisitions, geographical expansion, partnerships, collaborations, and new product launches, to stay competitive in the market. For instance, in May 2022, Canadian company Maddle’s collaborated with Canadian artists to design four unique, accessible collections of thirty new inflatable SUP paddleboards. Inspired by artwork and designs co-created with local artists, Maddle allows individuals to express themselves through style on the water. Maddle boards act as a vessel to explore coastlines, rivers, and lakes, discover new places, get outside and live adventurously.
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Market Coverage
- The market number available for – 2021-2028
- Base year- 2021
- Forecast period- 2022-2028
- Segment Covered-
- By Board Type
- By Product Type
- By Length
- By Application
- By Distribution Channel
- Regions Covered-
- North America
- Europe
- Asia-Pacific
- Rest of the World
- Competitive Landscape- SUP ATX LLC, Naish International, Hobie Cat Company, Sun Dolphin Boats, Red Paddle Co., Laird Stand Up, Sea Eagle Boats, Inc., Clear Blue Hawaii Corp., Slingshot Sports, LLC, F-ONE, Northwest River Supplies Inc., Coreban, EXOCET- ORIGINAL, Rave Sports Inc., BIC Sport Stand Up Paddle, C4 Waterman, Tower Paddle Boards, Boardworks Surf & SUP, among others.
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Key questions addressed by the report
- What is the market growth rate?
- Which segment and region dominate the market in the base year?
- Which segment and region will project the fastest growth in the market?
- How has COVID-19 impacted the market?
- Deviation from the pre-COVID-19 forecast
- Most affected region and segment
- Who is the leader in the market?
- How players are addressing challenges to sustain growth?
- Where is the investment opportunity?
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Global Stand-up Paddle Board Market Report by Segment
By Board Type
- Solid SUP Boards
- Inflatable SUP Boards
By Product Type
- All-round SUP Board
- Flatwater SUP Board
- Race SUP Board
- Surf SUP Board
By Length
- Less than 10 feet
- 10 feet – 11 feet
- More than 11 feet
By Application
- Surfing
- Touring/Cruising
- Racing
- Fitness
By Distribution Channel
- Online
- Offline
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