The global social employee recognition systems market is anticipated to grow at a significant CAGR of 13.9% during the forecast period (2022-2028). Social employee recognition systems are designed to recognize an employee’s contribution to the company’s success. Social employee recognition systems are frequently used in almost all sizes of businesses due to their technological innovation. The usage of social employee recognition systems in firms has expanded as senior management participation in employee recognition has increased. These social employee recognition systems can also be app-based, allowing senior management to actively participate from a distance and recognize and reward staff contributions. Furthermore, social employee recognition systems can assist employees in communicating with their individual teams as well as their supervisors, resulting in increased employee productivity.
The rising usage of social media is also boosting market growth as in recent years, various social media platforms have seen widespread adoption among businesses and organizations. Companies are using social media platforms such as LinkedIn and Twitter to communicate with their internal personnel. They are also used to recognize staff efforts and get them involved in promotional and marketing initiatives.
Among the deployment type, cloud-based social employee recognition systems are expected to grow fastest during the forecast period. Due to benefits such as need-based payment, regular data backup, high security, and quick provisioning features provided by these systems, cloud deployment is an appealing alternative for businesses.
The COVID-19 pandemic had a positive impact on the market. In May 2020, Salesforce launched Work.com, which will provide innovative digital solutions to assist businesses and communities in safely reopening their premises. Work.com contains new solutions for expediting business and public sector responses to the COVID-19 pandemic, ranging from contact tracing and emergency response management to staff wellness evaluation and shift management.
Due to more capital to invest and a stronger global presence, large enterprises are propelling the growth of the market. Social networks and online collaboration platforms are used by enterprises to communicate with employees around the globe, market their products, and monitor user behavior connected to their products.
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Market Coverage
- The market number available for – 2021-2028
- Base year- 2021
- Forecast period- 2022-2028
- Segment Covered-
- By Deployment Type
- By Industry
- Regions Covered-
- North America
- Europe
- Asia-Pacific
- Rest of the World
- Competitive Landscape- Globoforce Ltd.,BI WORLDWIDE, Jive Software., Aurea, Inc., and REFFIND, among others.
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Global Social Employee Recognition Systems Market Report by Segment
By Deployment Type
- Cloud
- On-Premise
By Industry
- IT
- Manufacturing
- Healthcare
- Others
Key questions addressed by the report
- What is the market growth rate?
- Which segment and region dominate the market in the base year?
- Which segment and region will project the fastest growth in the market?
- How has COVID-19 impacted the market?
- Deviation from the pre-COVID-19 forecast
- Most affected region and segment
- Who is the leader in the market?
- How players are addressing challenges to sustain growth?
- Where is the investment opportunity?
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