The global moisturizing cream market is anticipated to grow at a CAGR of 2.2% during the forecast period (2022-2028). Due to increased knowledge and easy availability, as well as the potential to treat or alleviate a range of minor skin-related illnesses, the market is expanding. The rise in skin concerns among consumers and quick advancements in the beauty & personal care industry are two other reasons driving the global moisturizing cream market’s expansion. Due to rising concerns and increased investment in R&D operations by key manufacturers to produce more efficient personal care products, the global moisturizing cream market is anticipated to grow.
Over the age of 15, younger people are becoming more proactive in the area of facial skin care. The moisturizer market has grown in response to men’s rising awareness of the benefits of grooming. Companies are now focusing their efforts on developing unique moisturizing products that can help people with their skin problems. They are also working on a number of technologies that will present customers with a virtual interface and make suggestions for the best skin care products for their skin type.
R&D, as well as advertising and promotions, drive the whole cosmetics business. Key stakeholders are substantially investing in these areas in order to influence consumer purchasing decisions and boost product attractiveness in the retail environment. Secondly, the growing number of internet users in developing countries has changed how major corporations spend their advertising dollars. In reaction to the globe’s digitalization, the key players are experiencing a “dramatic shift,” in which they are boosting their advertising and promotional spending.
Some major players in the market include Beiersdorf AG, ELCA Cosmetics Pvt. Ltd, Johnson & Johnson Services, Inc., L’OREAL S.A., Procter & Gamble Co., Unilever PLC, among others. The market players are contributing significantly to the growth of the market by the adoption of various strategies including mergers and acquisitions, geographical expansion, partnerships, collaborations, and new product launches, to stay competitive in the market.
Procter & Gamble Co. offers Regenerist Micro-Sculpting Cream Moisturizer. Olay Regenerist Micro-Sculpting Face Cream is meant to visibly reduce wrinkles and fine lines. This moisture-binding product is infused with Vitamin B3, Amino-Peptides, Hyaluronic Acid, and Antioxidants for maximum penetration. It rapidly hydrates to improve elasticity and firmness for a lifted look. Vitamin B3 not only aids in cell turnover and regeneration on the surface of the skin, however it also aids in exfoliation, which removes dead, dull skin for a more youthful appearance. This luxurious-feeling moisturizer, used as the last step in the routine, hydrates skin, softens the appearance of fine lines and wrinkles, and firms the appearance of skin with plumping moisture.
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Market Coverage
- The market number available for – 2021-2028
- Base year- 2021
- Forecast period- 2022-2028
- Segment Covered-
- By Product Type
- By End-User
- By Distribution Channel
- Regions Covered-
- North America
- Europe
- Asia-Pacific
- Rest of the World
- Competitive Landscape- Beiersdorf AG, ELCA Cosmetics Pvt. Ltd, Johnson & Johnson Services, Inc., L’OREAL S.A., Procter & Gamble Co., Unilever PLC, among others.
Key questions addressed by the report
- What is the market growth rate?
- Which segment and region dominate the market in the base year?
- Which segment and region will project the fastest growth in the market?
- How has COVID-19 impacted the market?
- Deviation from the pre-COVID-19 forecast
- Most affected region and segment
- Who is the leader in the market?
- How players are addressing challenges to sustain growth?
- Where is the investment opportunity?
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Global Moisturizing Cream Market Report by Segment
By Product Type
- Emollients
- Ceramides
- Occlusive
- Humectants
- Others
By End-User
- Adults
- Children
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