The Germany beacon technology market is estimated to grow at an impressive rate during the forecast period. Increasing implementation of connected intelligent urban mobility, ubiquitous geolocation technologies, the emergence of new positioning technologies and multi-sensor positioning systems, and location-based marketing and advertising are the factors playing a pivotal role in the market growth in the region. The utilization of beacon technology-based systems in retail has gained significant prominence in the last few years with multiple retailers implementing indoor positioning and indoor navigation systems in their stores to bring improved customer experience and much more. For instance, in 2017, Edaka Paschmann, a supermarket located at Dusseldorf, Germany, became the first store in the country to implement indoor positioning technology.
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The Germany beacon technology market is segmented on the basis of beacon protocol, location technology, and application. On the basis of the beacon protocol, the market is segmented into iBeacon, Eddystone, AltBeacon, and others. Based on the location technology, the market is classified into BLE, Wi-Fi, Ultrasound, and Others. On the basis of application, the market is classified into retail, healthcare, BFSI, logistics and warehouses, and others. Retail sector is estimated to dominate the market over the forecast period. As online shopping is dominating retail shopping, indoor location-based analytics is one fine way used by the brick-and-mortar retailers to encourage the foot traffic. The retailers are realizing the benefits of location-based analytics services and increasingly deploying it at their stores. Thereby, augmenting the segmental business growth.
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- Market Coverage
- Market number available for – 2023-2029
- Base year- 2022
- Forecast period- 2023-2029
- Segment Covered- By Source, By Product Type, By Applications
- Competitive Landscape- Archer Daniels Midland Co., Ingredion Inc., Kerry Group Plc, Cargill
- , and others
Market Segmentation
Germany Beacon Technology Market by Beacon Protocol
- iBeacon
- Eddystone
- AltBeacon
- Others (GeoBeacon)
Germany Beacon Technology Market by Location Technology
- Bluetooth Low Energy (BLE)
- Wi-Fi
- Ultrasound
- Others (Combined Technology)
Germany Beacon Technology Market by Application
- Retail
- Healthcare
- BFSI
- Logistics and Warehouses
- Others (Travel, Tourism & Hospitality)
Company Profiles
- Accent Advanced Systems, SLU
- Apple Inc.
- BlueCats
- Cisco Systems, Inc.
- Estimote, Inc.
- GeLo, Inc.
- Glimworm Beacons
- Google LLC
- Hewlett Packard Enterprise Development LP (Aruba Networks, Inc.)
- JAALEE Technology Co., Ltd.
- io
- Leantegra Inc.
- Osram Licht AG
- Qualcomm Inc.
- Sensorberg GmbH
- Sensoro Co., Ltd.
- Signal 360, Inc.
The Report covers:
- Comprehensive research methodology of the Germany Beacon Technology market.
- This report also includes a detailed and extensive market overview with key analyst insights.
- An exhaustive analysis of macro and micro factors influencing the market guided by key recommendations.
- Analysis of regional regulations and other government policies impacting the Germany Beacon Technology market.
- Insights about market determinants which are stimulating the Germany Beacon Technology market.
- Detailed and extensive market segments with regional distribution of forecasted revenues.
- Extensive profiles and recent developments of market players.
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