European sugar confectionery market is estimated to grow at a CAGR of 3.2% during the forecast period. Emerging demand for snack bars is the major factor in accelerating market growth. The demand for snack bars has significantly increased among European millennials as these bars are packed with natural sources of protein obtained from nuts and fruits. Energy bars can be a suitable choice for a snack as it offers a healthy dose of fiber and protein and is low in saturated fat and sugars. The trend towards a gluten-free diet and increasing prevalence of obesity and diabetes are also some key factors encouraging the adoption of snack bars in the region. As per the International Diabetes Federation (IDF), 59.3 million people aged 20-79 were suffering from diabetes in 2019.
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This may accelerate the demand for energy bars that contain low or no sugar and loaded with minerals and vitamins. The right snack bar is rich in healthy fat, fiber, and protein and supports to prevent low blood sugars all over the day. In addition, some snack bars can provide an accurate amount of carbohydrate which enables to fuel before or after a workout. Energy bars for the diabetic population can also support to reduce the risk of hypoglycemia at night by nearly 75%. Therefore, the consumption of energy bars is growing significantly in Europe, which in turn, is supporting to fuel the market growth.
Scope of the European Sugar Confectionery Market
Market Coverage
- Market number available for 2019-2026
- Base year- 2019
- Forecast period- 2020-2026
- Segment Covered- By Product and Distribution Channel
- Countries Covered- UK, Germany, France, Spain, Italy, and Rest of Europe
- Competitive Landscape- Mondel?z International, Inc., Ferrero International S.A., Nestlé S.A., and Perfetti Van Melle Group B.V.
Recent Developments in the European Sugar Confectionery Market
- In January 2020, Nestlé launched the new KitKat Gold, which offers a tasty blend of smooth milk and crispy wafer chocolate and is covered with creamy white chocolate with sweet caramel notes. The new KitKat Gold will launch in key retailers across Europe and selected other countries in 2020. KitKat Gold is available for sale in Russia, UK, and Ireland.
- In August 2019, Nestlé launched two new delicious on-trend flavors to its Munchies brand in the UK and Ireland. These new flavors are available in 101-gram sharing bags. Cookie Dough is available exclusive to Tesco, Booker and One Stop Stores and Chocolate Fudge Brownie is available in all key retailers.
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Key questions addressed by the report
- What is the market growth rate?
- Which segment/country dominates the market in the base year?
- Which segment/country will project the fastest growth in the market?
- How COVID-19 impacted the market?
- Recovery Timeline
- Deviation from the pre-COVID forecast
- Most affected country/segment
- Who is the leader in the market?
- How players are addressing challenges to sustain growth?
- Where is the investment opportunity?
European Sugar Confectionery Market-Segmentation
By Product
Chocolate
- White and Milk
- Dark
Sugar Based Food
- Boiled Sweets
- Caramels and Toffees
- Mints
- Gums and Jellies
- Others
Snack Bars
- Energy Bars
- Cereal Bars
- Others
By Distribution Channel
- Online
- Offline
- Supermarket/Hypermarket
- Convenience Stores
- Others
(This release has been published on OMR Industry Journal. OMR Industry Journal is not responsible for any content included in this release.)