The cross-platform and mobile advertising market is expected to grow from $271.7 billion in 2018 to $150 billion in 2026 at a CAGR of 20% over the forecast period. The driving force behind the growth is the increased use of the mobile internet and the growing need for mobile applications. However, privacy and location concerns can act as a limiting factor for the market.
A full report of Cross Platform & Mobile Advertising Market available at https://www.orionmarketreports.com/cross-platform-mobile-advertising-market/11468/
Key Players
The major players in Cross Platform and Mobile Advertising market include Alphabet Inc, Facebook Inc, Apple Inc, SAP SE, Microsoft Corporation, AOL, Millenial Media, Yahoo! Inc, 15.3.1.9. Amobee, Inc., and Inmobi.
Cross Platform & Mobile Advertising Market: Segmentation
By Device type
• Mobile
• Tablets
• Smart TV
By Advertising type
• Search advertising
• SMS/MMS/P2P
• In-App advertising
• In-Game advertising
• Rich media
• Display advertising
By Industry
• IT & Telecom
• Consumer goods, Retail & Restaurants
• Energy & Utilities
• Healthcare
• Media and Entertainment
• Banking and financial service
• Supply chain & logistics
(This release has been published on OMR Industry Journal. OMR Industry Journal is not responsible for any content included in this release.)
