Contextual Advertising Market was valued at USD 119.50 Billion in 2018 and is projected to reach USD 453.52 Billion by 2026, growing at a CAGR of 18% from 2019 to 2026.
Contextual advertising is also known as contextual marketing. A type of online advertisement or targeted advertisement that is displayed on a website or other medium in which a promotional message is matched with relevant digital content. Ads are selected and displayed based on your website’s search keywords, content, or theme.
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Some of the major players such as Google (US), Media.net (Dubai), Facebook (US), Microsoft (US), Amazon.com (US), AOL (Austria), Yahoo (US), Twitter (US), IAC (US), and Amobee (US), among others.
Contextual Advertising Market, By Approach
Mass Contextual Advertising
Focused Contextual Advertising
Contextual Behavioral Advertising
Contextual Billboard Advertising
Contextual Advertising Market, By Type
Activity-Based Advertising
Location-Based Advertising
Others
In-App Advertising
In-Video Advertising
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Scope of the Report
The research study analyzes the global Contextual Advertising industry from 360-degree analysis of the market thoroughly delivering insights into the market for better business decisions, considering multiple aspects some of which are listed below as:
Recent Developments
o Market Overview and growth analysis
o Import and Export Overview
o Volume Analysis
o Current Market Trends and Future Outlook
o Market Opportunistic and Attractive Investment Segment
Geographic Coverage
o North America Market Size and/or Volume
o Latin America Market Size and/or Volume
o Europe Market Size and/or Volume
o Asia-Pacific Market Size and/or Volume
o Rest of the world Market Size and/or Volume
Key Questions Answered by Contextual Advertising Market Report
1. What was the Contextual Advertising Market size in 2018 and 2019; what are the estimated growth trends and market forecast (2019-2027).
2. What will be the CAGR of Contextual Advertising Market during the forecast period (2019-2027)?
3. Which segments (product type/applications/end-user) were most attractive for investments in 2018? How these segments are expected to grow during the forecast period (2019-2027).
4. Which manufacturer/vendor/players in the Contextual Advertising Market was the market leader in 2018?
5. Overview on the existing product portfolio, products in the pipeline, and strategic initiatives taken by key vendors in the market.
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