The global cider market is estimated to grow at a CAGR of nearly 5.7% during the forecast period. Rising demand for premium alcoholic beverages and significant youth population is driving the demand for cider. Rising adoption of premium alcoholic beverages is encouraging the market growth. The adoption of apple wine and fruit flavoured wine are being primarily led by the increasing disposable income of consumers and a major shift towards beverages with natural flavours. Millennials are primarily buying innovative alcoholic beverages products and therefore, the manufacturers are using natural flavours that enables to enhance the taste and fragrance of their alcoholic beverages. The comprehensive range of cider with innovative natural flavours is providing multiple options for consumers which allows them to select the cider product of their choice.
There is an increasing trend towards celerity-owned brands available in the market that is bound to attract a large number of the customer base. Most people prefer to consume premium alcohol beverage of their favourite celebrities. Therefore, it is expected that more new launches of celebrities-owned premium alcohol brands will occur in near future, which in turn, will likely propel the market growth. Further, the companies are expanding the range of their premium beverages owing to its increasing popularity in millennials. For instance, in May 2019, Asahi group Holding, Ltd, announce that Asahi Europe, Ltd. a subsidiary of Asahi, completed the acquisition of the premium beer and cider business of Fuller, Smith and Turner PLC that operates pubs, hotel, and premium beer and cider business. This will enable Asahi to expand the range of their premium alcoholic beverages and gain a significant market share.
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Cider Market Segmentation
By Flavour
- Apple Flavoured
- Fruit Flavoured
- Pear
- Lemon
- Others
By Type
- Hard Cider
- Sweet Cider
By Distribution Channel
- Supermarkets and Hypermarkets
- Specialty Stores
- Online Stores
- Others
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Regional Analysis
North America
- United States
- Canada
Europe
- UK
- Germany
- Spain
- France
- Italy
- Rest of Europe
Asia-Pacific
- India
- China
- Japan
- South Korea
- Rest of APAC
Rest of the World
- Latin America
- Middle East and Africa
Company Profiles
- Agrial Group
- Anheuser-Busch InBev
- Asahi Group Holdings, Ltd.
- C&C Group plc
- Carlsberg Breweries A/S
- Crispin Cider Co.
- Diageo plc
- Distell Group Ltd.
- Halewood International Ltd.
- Heineken N.V.
- Kopparberg UK
- Molson Coors Beverage Co.
- Thatchers Cider Co. Ltd.
- The Boston Beer Co.
- Vander Mill
- Woodchuck Cidery
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