The global carbonated drink market is forecast to grow at a CAGR of around 4.0% during the forecast period. A huge share of the global market is captured by the two companies only that include the Coca-Cola Co., and PepsiCo. Inc. Some other notable companies in the market include Asahi Group Holdings, Ltd., Keurig Dr. Pepper Inc., Parle Agro Pvt. Ltd., and the Hangzhou Wahaha Group Co., Ltd. However, the reach of the company is limited to their domestic country or nearby regions and no other company has the significant global market all across the globe.
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In 2019, The Coca-Cola Co. generated revenue of $37.2 billion as compared to $34.3 billion in 2018. The company has more than 500 brands and more than 4,700 products all across the globe. Moreover, it has 225 bottling parterres globally with around 900 bottling plants. More than 50% of the overall revenue of the company is from the sparkling soft drinks segment. In 2019, the company’s total unit case volume (5.67 liters) increased to 30.3 billion as compared to 29.6 billion in 2018 with a growth of around 2.2%. Moreover, in Asia-Pacific, the unit case volume of sparkling soft drinks was 61% in 2019, whereas it was 78% in Europe, Middle East & Africa, and 74% in Latin America. In North America, the unit case volume of sparkling soft drinks was 64% of the total volume. Asia-Pacific witnessed a growth of 8% in the unit case volume of sparkling soft drinks in 2019, whereas it was 2% in Europe, Middle East & Africa, and 0% in Latin America and North America.
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Another major player in the market is PepsiCo. Inc. The company owns various carbonated beverage brands including Pepsi, Mountain Dew, 7up, Miranda, and others. In 2019, the company generated revenue of $67.1 billion as compared to $64.7 billion in 2018 with a growth of 4%. Out of this, 46% goes to the beverage. PepsiCo Beverages North America has the largest share of about 32% of the total revenue and the company is the major contributor to the 58% share of the US in the global revenue. Though the revenue of the company is showcasing a positive growth, a decline in the PepsiCo Beverages North America has been witnessed. As in both the years, 2017 & 2018, the share of North America beverages was 33%, 1% higher than the 2019 revenue. The growth of the company is carried by the other non-carbonated and food segment mainly, and flat growth in the global carbonated market is forecast in the near future.
Global Carbonated Beverage Market- Segmentation
By Type
- Standard
- Diet
- Fruit Flavored Carbonates
- Others
By Packaging
- Canned
- Glass Bottle
- PET Bottle
- Others
By Flavor
- Cola
- Orange
- Lemonade/Lemon
- Other
