The global general purpose wipe market is anticipated to grow at a considerable CAGR of 5.6% during the forecast period. Post COVID-19, the sanitation has become the major concern and necessity for the personal hygiene that has boosted the demand for personal care wipes. The features such as easy-to-use and portable liquid absorbents in day-to-day cleaning and hygiene, in households, workshops, and surroundings leads to higher usage of general-purpose wipes. Moreover, the wipes are made of super-absorbent, which helps in absorbing the fluid on the surface and maintain a clean and hygiene workspace and provides the benefit of disposability. Augmented to wider application in different sectors it is anticipated to attain a higher growth of the market in the coming years. In addition, this wipe is largely used in the healthcare sector, food and beverages, factories, schools, and for household purposes, which is a key factor contributing to the expansion of the general-purpose wipes market. Apart from these, the new product launches by prominent players operating in the market are further aiding in market growth. For instance, in November 2021, Nice Pak, unveiled its new Nice ‘N Clean SecureFLUSH’ technology flushable wipes, a wet wipe that is durable and strong, apart five times than other toilet paper. Moreover, these wipes are designed to eliminate the fear of clogged plumbing.
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Moreover, cutting down of trees on a large-scale, heavy rain due to global warming, limits the manufacturers to get an adequate amount of raw material to manufacture paper wipes that is the key factor restraining the growth of the market. In addition, to make the environment ‘plastic free’, decline the demand for plastic wipes, this factor augmented to restrain the growth of general purpose wipe market. Besides, the use of bio-based materials to make general-purpose wipes is offering lucrative opportunities for the market players in the general-purpose wipes market.
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- Market Coverage
- Market number available for – 2022-2028
- Base year- 2021
- Forecast period- 2022-2028
- Segment Covered- By Source, By Product Type, By Applications
- Competitive Landscape- Archer Daniels Midland Co., Ingredion Inc., Kerry Group Plc, Cargill Inc., and others
Market Segmentation
Global General Purpose Wipe Market, by Type
- Cloth
- Paper
- Plastic
Global General Purpose Wipe Market, by Application
- Industrial
- Institutional
- Others (Personal Care, and Household)
Regional Analysis
- North America
- United States
- Canada
- Europe
- UK
- Germany
- Italy
- Spain
- France
- Rest of Europe
- Asia-Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
- Rest of the World
Company Profiles
- ALBAAD
- Ariya Impex India Pvt. Ltd.
- Carroll Co.
- The Clorox Company
- Espin Technologies
- Farlin-Global
- First Quality
- Fresh Co.
- Gama Corp. Ltd.
- Hengan International Group Co. Ltd.
- Johnson & Johnson Services, Inc.
- Nature Works
- Nice-Pak Products, Inc.
- Regal Polythene Ltd.
- Satu Laboratory
- Sebapharma GmbH & Co. KG
- Similasan
- Thomas Publishing LLC
- Twipes Ltd.
- WaterWipes UC
The Report Covers
- Market value data analysis of 2022 and forecast to 2028.
- Annualized market revenues ($ million) for each market segment.
- Country-wise analysis of major geographical regions.
- Key companies operating in the global general purpose wipe market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
- Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
- Analysis of market entry and market expansion strategies.
- Competitive strategies by identifying ‘who-stands-where’ in the market.
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