UK tea and tea-based beverages market was valued at around $3 billion in 2018, which is further estimated to reach around $4.5 billion in 2025 at a CAGR of 6.2% during the forecast period. Green tea and herbal tea are widely gaining popularity in the region due to their health benefits. These include improved brain function, fat loss, a lower risk of cancer and many others. Further, growing awareness regarding tea benefits for patients suffering from cardiovascular diseases, and high blood pressure are some of the major factors increasing the demand for tea in the region.
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Tea is one of the oldest beverages, and it is made by soaking the dried tea leaves in water. The high level of caffeine in coffee is the reason due to which people prefer tea. There are various health benefits of tea such as; tea contain antioxidants and tea can reduce the risk of heart attack and stroke. Additionally, tea lower cholesterol levels by 32%. Further, green tea contains substances called polyphenols that contribute to its activity against cancer. The UK tea and tea-based beverages market is segmented on the basis of type, format, and nature. On the basis of type, it is segmented into green tea, black tea, oolong tea, and herbal tea. Furthermore, based on format, it is divided into ready-to-drink (RTD), loose tea powder, and tea bags. Moreover, based on nature, it is sub-segmented into organic and conventional.
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The UK tea and tea beverages market is primarily dominated by five tea brands that include PG Tips and Tetley (Tata Global Beverages Group, Ltd.), Premier Foods (Apeejay Surrendra Group), Associated British Food and Bettys & Taylors. Tetley (Tata Global Beverages Group, Ltd.) is considered as the leading player in the tea and tea beverages market in UK, along with India and Canada. The black tea business of the company has a significant market in UK and focused on growing non-black tea portfolios in UK in order to promote health and wellness, premiumization and convenience. For instance, in 2018, the company launched two new variants that include Super Green tea- Sunshine (green tea blended with vitamin D) and Super Green tea- Matcha in UK to expand its non-black tea portfolio in UK. Such a major contribution to the key market player in UK is significantly driving the growth of the tea and tea beverages market.
UK Tea & Tea-Based Beverages Market Segmentation
By Type
· Green Tea
· Black Tea
· Oolong Tea
· Herbal Tea
By Format
· Ready-to-Drink
· Loose Tea Powder
· Tea Bags
By Nature
· Organic
· Conventional
(This release has been published on OMR Industry Journal. OMR Industry Journal is not responsible for any content included in this release.)
