The Global Augmented Reality Market size was valued at USD 17.67 billion in 2020. It is expected to expand at a compound annual growth rate (CAGR) of 43% from 2021 to 2027.
Augmented reality is a technology that takes an existing user’s environment and overlays digital or virtual content or information on it to provide an immersive digital experience in a real-time environment. Virtual reality is a computer-generated 3D environment that completely immerses the end-user in an artificial world without seeing the real world. Augmented reality applications are developed in special 3D programs that allow developers to integrate contextual or digital content with the real world in real-time. Virtual reality provides a realistic user experience of an artificial world in an interactive simulation environment.
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Market Segments
By Application
- Consumer
- Enterprise
By Organization Size
- Large Enterprises
- Small- & Medium-sized Enterprises
By Industry Vertical
- Gaming
- Entertainment & Media
- Aerospace & Defense
- Healthcare
- Education
- Manufacturing
- Retail
- Others
Key Players
Major players in the augmented reality market are Google, Inc. (US), PTC, Inc. (US), Microsoft Corporation (US), Seiko Epson (Japan), Lenovo (China), Wikitude Gmbh (Austria), Vuzix (US), Daqri Llc (US), Magic Leap, Inc. (US), Zugara, Inc. (US), Blippar (UK), Upskill (US), and Maxst (South Korea).
Scope of the Report
The research study analyzes the global Augmented Reality industry from 360-degree analysis of the market thoroughly delivering insights into the market for better business decisions, considering multiple aspects some of which are listed below as:
Recent Developments
o Market Overview and growth analysis
o Import and Export Overview
o Volume Analysis
o Current Market Trends and Future Outlook
o Market Opportunistic and Attractive Investment Segment
Geographic Coverage
o North America Market Size and/or Volume
o Latin America Market Size and/or Volume
o Europe Market Size and/or Volume
o Asia-Pacific Market Size and/or Volume
o Rest of the world Market Size and/or Volume
Key Questions Answered by Augmented Reality Market Report
1. What was the Augmented Reality Market size in 2019 and 2020; what are the estimated growth trends and market forecast (2021-2027).
2. What will be the CAGR of the Augmented Reality Market during the forecast period (2021-2027)?
3. Which segments (product type/applications/end-user) were most attractive for investments in 2021? How these segments are expected to grow during the forecast period (2021-2027).
4. Which manufacturer/vendor/players in the Augmented Reality Market was the market leader in 2020?
5. Overview on the existing product portfolio, products in the pipeline, and strategic initiatives taken by key vendors in the market.
The report covers the following objectives:
- Proliferation and maturation of trade in the global Augmented Reality market.
- The market share of the global Augmented Reality market, supply and demand ratio, growth revenue, supply chain analysis, and business overview.
- Current and future market trends that are influencing the growth opportunities and growth rate of the global Augmented Reality market.
- Feasibility study, new market insights, company profiles, investment return, revenue (value), and consumption (volume) of the global Augmented Reality market.
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