Proximity Marketing Market is projected to grow at a significant CAGR during the forecast period. The global proximity market is gaining substantial momentum as mobile devices become more prevalent in today’s world and as people increasingly rely on them to access digital content. Proximity marketing uses the cellular technology to communicate efficiently with mobile-device users who are in close proximity to a company. Marketers are using Bluetooth and Wi-Fi technologies to deliver a range of marketing messages to customers who are both close and, in the market, to buy something. For services like consultancy, application support and maintenance, implementation, and integration, proximity marketing techniques are used. Organizations in a number of industries, including healthcare, media and entertainment, transportation and logistics, retail and e-commerce, and transportation and logistics, may use these techniques.
A full report of Proximity Marketing Market available at: https://www.orionmarketreports.com/proximity-marketing-market/48872/
The prominent players in the Proximity Marketing Market are – Apple Inc. (U.S.), Google Inc. (U.S.), Microsoft Corporation (U.S.), Qualcomm Inc. (U.S.), Zebra Technologies Corporation (U.S), Bluvision Inc. (U.S.), Estimote Inc. (U.S.), inMarket Media LLC (Italy), Proxama PLC (U.K.), ROXIMITY (U.S.), among others.
Proximity Marketing Market- Segmentation
By Type
• Hardware
• Software
• Service
By Application
• Retail & E-Commerce
• Healthcare
• Infrastructural
• Media & Entertainment
• Transportation & Logistics
• Hospitality
• BFSI
By Component
Hardware
• Sensors
• RFID Tags
• Others
Software
• Content Management System
• Location Analytics
• Context Accelerator and Geofencing
• Others
Service
• Consulting Service
• Deployment & Integration Services
• Application Support & Maintenance Services
By Technology:
• Wi-Fi
• BLE Beacon
• Near Field Communication (NFC)
• GPS Geofencing
• Others
By region:
North America
• United States
• Canada
Europe
• Germany
• UK
• France
• Spain
• Italy
• Rest of Europe
Asia-Pacific
• China
• Japan
• India
• Rest of Asia-Pacific
Rest of the World
The report covers the following objectives:
• Proliferation and maturation of trade in the Proximity Marketing Market.
• The market share of the Proximity Marketing Market, supply and demand ratio, growth revenue, supply chain analysis, and business overview.
• Current and future market trends that are influencing the growth opportunities and growth rate of the Proximity Marketing Market.
• Feasibility study, new market insights, company profiles, investment return, revenue (value), and consumption (volume) of the Proximity Marketing Market.
Recent Developments
o Market Overview and growth analysis
o Import and Export Overview
o Volume Analysis
o Current Market Trends and Future Outlook
o Market Opportunistic and Attractive Investment Segment
Key Questions Answered by Proximity Marketing Market Report
• What was the Proximity Marketing Market in 2020 and 2021; what are the estimated growth trends and market forecast (2021-2027).
• What will be the CAGR of Proximity Marketing Market during the forecast period (2021-2027)?
• Which segments (product type/applications/end-user) were most attractive for investments in 2018? How are these segments are expected to grow during the forecast period (2021-2027)?
• Which manufacturer/vendor/players in the Proximity Marketing Market was the market leader in 2018?
• Overview on the existing product portfolio, products in the pipeline, and strategic initiatives taken by key vendors in the market.
(This release has been published on OMR Industry Journal. OMR Industry Journal is not responsible for any content included in this release.)
